Innovation Insights
Exclusive Access

Innovation Insights
Exclusive Access



Innovation Insights Exclusive Access

Innovation Insights
Exclusive Access



Innovation Insights,   Exclusive Access



Innovation Insights,   Exclusive Access
Barcelona 5-Day Immersive Innovation Program Agenda

  • Meetings with Barcelona’s leading innovators in mobile technology, product design, food, fashion, sustainability, retail, hospitality and architecture, in their workplaces, studios, labs & offices to hear their innovation philosophies and see firsthand how the physical & mental environments they create foster creativity and innovation.

    Daily Agenda PDF Brochure PDF Español Registration


                                                                                                        Food, restaurants & bars                                                                                                        

  • Oriol Balaguer: Chocolate & Pastry master/creator/designer     |     Food innovation
    Winner of “Best Dessert in the World”, “Best Cookbook in the World”, “Best Gastronomy Website in Spain”, “Best Gastronomy Shop in Madrid”, “Best Pastry Chef in Spain”, “Best Croissand in Spain”, Oriol Balaguer will share how he combines art, architecture & design into his confections & pastries, his retail stores, & his website, plus we’ll be able to taste & experience his creations firsthand.

  • Luki Huber & Book “Manual Thinking”     |     Industrial design innovation
    Luki is the industrial designer who collaborated with Ferrán Adriá and El Bulli (5 times “Best Restaurant in the World”) to create one-of-a-kind utensils and dishware that enhanced each dish of the 35-course menu. His work, at the intersection of design and gastronomy, has been exhibited at the Pompidou Center in Paris. Luki will speak about his “Manual Thinking” technique that fosters creative teamwork in an unusually active, visual and methodical way, for product design and marketing tactics innovation.

  • Martí Guixé     |     Concept Innovation Across Food/Interiors/Events/Publications
    Creator of the 1st master’s program in the world in Food Design at the Milan Scuola Politecnica de Design, Martí’s work for clients include Dentsu, Alessi, Desigual, Chupa-Chups and Imaginarium in more than 30 cities around the globe, includes interior and industrial design, communications campaigns, events and publications. He’s a brilliant cross-disciplinary thinker at the forefront of technology and culture. We’ll also visit his new 3D printing one-of-a-kind Bar Ex designer.

  • Ex Designer 3D Printed Bar     |     Bar, Technology & Culture Innovation
    The bar is 3D printing itself in real time, onsite, including the glasses and utensils. The space, described as halfway between art and technology, is in continuous evolution. Once the utensils and tools are completed, food will be 3D printed. The goal is to define a new relationship between technology, innovation and fiction, and between culture, art and business models. Ex designer is also a community space with symposia, networking, experimentation, action and research.

  • Franc Aleu     |     Audio Visual & New Technology Entertainment Innovation
    Artist, composer, documentarian, technical production genius Franc Aleu draws on his talents in photography, film, mechanical installations and design to stage breakthrough productions around the world in opera, theater, film, ballet and restaurants. He created the documentary El Somni which combines the former #1 Restaurant in the World, El Celler de Can Roca.

  • Lunch at Opera Samfaina     |     Food innovation
    Catalonian culture is experienced through a 5 senses journey where the images, music and food are beautifully orchestrated together. Described as “a new gastronomic entertainment concept”, the restaurant was created with the ideas of Franc Aleu, a pioneer in theatrical, opera, film, new technology and robotics, with unusual craftsmanship, design and food.

  • Lékué     |     Innovation in Cookware, Materials & Cooking Methods
    Lékué combines fun and practical design and functionality, incorporating new materials like silicon to revolutionize cooking techniques to be healthier and use steam to make tastier foods than previously possible, reducing the need for oil in cooking. Their designs and processes have been received numerous international awards for design, trends and popularity.

  • Interactive extraordinary breakfast at La Escriba     |     Pastry innovation
    One of Barcelona’s oldest and finest bakeries and also a wonderful chocolate shop, we’ll see, hear and taste how Escriba’s founder keeps innovating on traditions to maintain the popularity of this treasured institution. We’ll watch the artisanal bakers who supply the city’s finest restaurants, and visit the truly magical and inspirational secret workshop where the most extravagant, one-of-a kind confections, cakes and pastries are conceived, utilizing art, architecture, physics, and chemistry!

  • Meeting with CEO of Cacao Sampaka     |     Chocolate innovation
    We’ll meet the CEO of this unusual global chocolate shop and café that combines timeless architecture, fine woodwork, a café, and products that are beautifully merchandised and packaged to encourage exploration and gift-giving. Cacao Sampaka’s chocolates have unusual flavors and combinations, and the packaging, graphics, materials, and explanations are extremely arrestingly.

  • La Boquería     |     Insider’s Tour and Lunch at “One of the 10 Great Food Markets of the World”
    It’s the ingredients source for Ferran Adria’s food concept invention workshop nearby. A feast for the eye, incredibly dynamic and fun, it’s my favorite place in the world to eat. Impeccably fresh ingredients, prepared in front of you, right behind the counters.

  • La Pallaresa     |     Breakfast
    The best hot chocolate, churros and whipped cream I’ve ever tasted. served in a charming shop with local art, on the narrow pedestrian alley, Calle Petrixol: Old world simplicity that doesn’t get any better and the best of what life is all about!

  • Cantina Palo Alto with a paella cooking demo     |     Lunch outdoors
    The Palo Alto creative complex, also known as the “Private Foundation Centre of Artistic and Cultural Production Palo Alto”, provides space for designers from architecture to graphics to fashion to tech, as well as exhibitions and events. The Cantina’s chef will prepare a classic seafood paella with locally-sourced ingredients, while we watch.

  • Dinner at Boca Grande Restaurant     |     Welcome Dinner to Introduce Week
    Beautifully prepared, classic Spanish seafood dishes with innovative new twists, in an unusual atmosphere. The group welcome dinner, hosted by Inventours founder, Michelle Greenwald, enables participants to get to know each other before the exciting week begins.

  • Carles Abellan at the W Hotel     |     Debrief of Inventours
    A final debrief with key lessons learned from this amazing week will help participants crystallize key insights and action steps they can take back to their firms. They’ll share insights and observations, enjoy the exhilarating waterfront view, and have one more glimpse into Barcelona’s passion for creativity with originally created and presented tapas, from Ferrán Adria protégé, Carles Abellán.






                                                                                                  Mobile, Technology & Accelerators                                                                                                  

  • Aecoc lab: RFIC & Interactive mobile     |     Retail experience & Mobile innovation
    President Aleix Valls will explain how his organization accelerates globalization of entrepreneurial, digital ecosystems to grow and scale new transformative businesses based on mobility, fosters tech transfers, and serves as a talent hub for startups, investors and large corporations. We’ll visit their lab with the latest in interactive retail experiences through mobile, including augmented reality, mirroring, face & mood recognition, contextual promotions, consumer tracking & data analytics.

  • Visit to Wayra Telefónica’s high tech it incubator     |     Technology innovation
    We visit and speak with management from the start-up accelerator of Telefonica, one of the largest telephone operators and mobile networks in the world, that promotes entrepreneurship & disruptive start-ups in Europe and Latin America. We’ll learn how their selective mentoring process connects start-ups, partners, investors, & a global talent network to increase their odds of success.

  • Breakfast at ESADECreapolis     |     Innovation accelerator ecosystem
    A ground-breaking innovation center developed by prestigious ESADE Business School, in collaboration with large Barcelona companies, SMEs, growing start-ups, entrepreneurs, academics & students. We’ll see how their unique ecosystem inspires, facilitates & accelerates innovation opportunities & processes across sectors.

  • Beabloo     |     Mobile Marketing Technology & Wi-Fi Analytics ROI Monitoring Tools
    Founder and CEO, Jaume Portell explains Beabloo’s unique and cutting edge combination of retail digital signage, beacons, & Wi-Fi promotion hardware & software including video analytics, to measure & constantly improve store performance, product movement & ROI.

  • Inqbara with CEO Nacho Sánchez     |     Music apps innovation
    CEO Nacho Sánchez will speak about how Inqbarna innovates using music and technology to create breakthrough apps like Splyce, the United Nations World Summit Award winner for “Best Music App”, and Apple’s “Best Music App” of 2013.

  • Reactable with Sergi Jodà     |     Sound Innovation
    Sergi Jordà, the trained physicist who directed the invention of Reactable, a revolutionary and futuristic electronic music instrument, which allows both professionals and complete novices to be creative in previously unknown ways, will present. We’ll be able play this award-winning instrument, a favorite of Björk and Coldplay, that’s showcased in tech and science museums around the world, We’ll also test Reactable’s latest products & prototypes on a range of devices.

  • Oblong     |     Innovative Work & Visual Collaboration Processes & Environments
    Oblong was founded by 2015 National Smithsonian Design Award winner, TED presenter and MIT Media Lab researcher John Underkoffler, who envisioned the future of workplaces for films such as Minority Report and Iron Man and re-imagined business meetings. That sci-fi technology is now a visual collaboration system that links locations, teams, content, and devices in an immersive, shared workspace to facilitate innovation and multi-site and multi-input collaboration and integration.

  • Avanade     |     Interconnected technology innovation
    Co-founded and jointly owned by Accenture and Microsoft, Avanade designs and develops innovative digital solutions for all industries including retailing, healthcare, automotive, and financial services that integrate cutting edge technology including augmented, virtual, and mixed reality, Internet of Things, AI and cognitive services, and predictive analytics across devices and channels. They’ll share how they help their clients visualize the art of their possible across sectors and give examples of the work they do as we tour their flagship Avanade Innovation Center.

  • Innoget     |     Online innovation collaboration
    Jordi Raffols, CEO & Founder of Innoget, will share the evolution of his global open innovation network where thousands of specialists in their fields from more than 180 countries list, discover, and find online innovation collaboration opportunities including including startup investment, R&D funding & grants, technology solutions, and patents for licensing.

  • Franc Aleu     |     Audio Visual & New Technology Entertainment Innovation
    Artist, composer, documentarian, technical production genius Franc Aleu draws on his talents in photography, film, mechanical installations and design to stage breakthrough productions around the world in opera, theater, film, ballet and restaurants. He created the documentary El Somni which combines the former #1 Restaurant in the World, El Celler de Can Roca.

  • Martí Guixé     |     Concept Innovation Across Food/Interiors/Events/Publications
    Creator of the 1st master’s program in the world in Food Design at the Milan Scuola Politecnica de Design, Martí’s work for clients include Dentsu, Alessi, Desigual, Chupa-Chups and Imaginarium in more than 30 cities around the globe, includes interior and industrial design, communications campaigns, events and publications. He’s a brilliant cross-disciplinary thinker at the forefront of technology and culture. We’ll also visit his new 3D printing one-of-a-kind Bar Ex designer.






                                                                                                                Fashion & Retail                                                                                                                    

  • Desigual     |     Fashion innovation
    An amazing opportunity to meet with Desigual at their beautiful, new, state-of-the-art headquarters on the Mediterranean. We’ll hear how their fashion designers are inspired to create the distinctive Desigual global fashion line, and how their interior design team innovates in layout and design to create exciting shopping experiences.

  • Camper Hotel & Camper shoes     |     Hotel & Shoe design innovation
    We’ll see the unique “Casa de Camper Hotel” concept that’s part of the style-setting Camper Shoes empire. The building, a typical 19th-century gothic tenement, was restored and is now considered one of Barcelona’s premier boutique hotels.

  • Camper To&ether     |     Retail Collaboration with Artists, Fashion Designers & Architects
    Camper Together is a model of collaboration in which Camper partners with leading designers to create exclusive products and stores. Camper teams up with creative thinkers from art, fashion, and architecture to create memorable retail design experiences throughout their stores. We’ll meet with architect Curro Claret and designer Sergi Jorda to hear their inspiration and collaboration with the homeless to create the unique Camper store near Plaza Catalunya.

  • Visit of Roca Gallery     |     Innovative retail design & futuristic showcase
    The world’s leading bathroom company built this spectacular, totally unexpected, modern gallery/showroom that imaginatively showcases water, light and colors (the essence of the Roca brand), that create interesting spaces and environments through architecture, technology and multi-media. We’ll hear how Roca creates elegant designs and we’ll experience their highly original, digital, interactive, and theatrical way of showcasing the product line.

  • Oriol Balaguer: Chocolate & Pastry master/creator/designer     |     Food innovation
    Winner of “Best Dessert in the World”, “Best Cookbook in the World”, “Best Gastronomy Website in Spain”, “Best Gastronomy Shop in Madrid”, “Best Pastry Chef in Spain”, “Best Croissand in Spain”, Oriol Balaguer will share how he combines art, architecture & design into his confections & pastries, his retail stores, & his website, plus we’ll be able to taste & experience his creations firsthand.

  • VAHO     |     “Trashion”, Happy Pills & O BAG: Sustainability & Customization Innovation
    We’ll visit 3 unique shops near ultra charming Plaza del Pi, that incorporate recyclability and customization with style and humor, including accessories made from recycled advertising posters, customizable & changeable handbags, & candy to customize for gifts based on occasion or mood.

  • Aecoc lab: RFIC & Interactive mobile     |     Retail experience & Mobile innovation
    President Aleix Valls will explain how his organization accelerates globalization of entrepreneurial, digital ecosystems to grow and scale new transformative businesses based on mobility, fosters tech transfers, and serves as a talent hub for startups, investors and large corporations. We’ll visit their lab with the latest in interactive retail experiences through mobile, including augmented reality, mirroring, face & mood recognition, contextual promotions, consumer tracking & data analytics.

  • Beabloo     |     Mobile Marketing Technology & Wi-Fi Analytics ROI Monitoring Tools
    Founder and CEO, Jaume Portell explains Beabloo’s unique and cutting edge combination of retail digital signage, beacons, & Wi-Fi promotion hardware & software including video analytics, to measure & constantly improve store performance, product movement & ROI.

  • Avanade     |     Interconnected technology innovation
    Co-founded and jointly owned by Accenture and Microsoft, Avanade designs and develops innovative digital solutions for all industries including retailing, healthcare, automotive, and financial services that integrate cutting edge technology including augmented, virtual, and mixed reality, Internet of Things, AI and cognitive services, and predictive analytics across devices and channels. They’ll share how they help their clients visualize the art of their possible across sectors and give examples of the work they do as we tour their flagship Avanade Innovation Center.






                                                                                                Product, Package design & marketing                                                                                                

  • Luki Huber & Book “Manual Thinking”     |     Industrial design innovation
    Luki is the industrial designer who collaborated with Ferrán Adriá and El Bulli (5 times “Best Restaurant in the World”) to create one-of-a-kind utensils and dishware that enhanced each dish of the 35-course menu. His work, at the intersection of design and gastronomy, has been exhibited at the Pompidou Center in Paris. Luki will speak about his “Manual Thinking” technique that fosters creative teamwork in an unusually active, visual and methodical way, for product design and marketing tactics innovation.

  • Casa de Carlota: Global Branding Firm Using The Disabled, Professionals & Art Student Teams
    Managing Director, Sergi Capell , will explain his global branding design studio’s novel and highly effective approach that combines the unfiltered, surrealistic, naïve design perspectives of designers with Downs Syndrome and autism, with professional designers and art students, to push design boundaries to help clients’ brands stand out, have a unique identity, and sell more products.

  • Lékué     |     Innovation in Cookware, Materials & Cooking Methods
    Lékué combines fun and practical design and functionality, incorporating new materials like silicon to revolutionize cooking techniques to be healthier and use steam to make tastier foods than previously possible, reducing the need for oil in cooking. Their designs and processes have been received numerous international awards for design, trends and popularity.

  • Winery and cava at Freixenet     |     Innovative wine & cava, Digital marketing
    We’ll visit the winery and Cava producing estate of Freixenet (Spain’s leading Cava producer) that dates back to the 16th century, referred to as “the magic world of bubbles”. We’ll hear how the company has innovated in everything from technology in collaboration with NASA, to packaging, to digital marketing as an online video pioneer with film director, Martin Scorsese.

  • b.d. Barcelona Design     |     Design and art innovation
    We’ll meet with Ramon Ubeda founder of b.d. Barcelona Design, Design meets Art, and a director in the Camper Together. Camper teams up with creative thinkers from the worlds of art, fashion and architecture to develop memorable products that push the boundaries of contemporary design. They design unique furniture for innovative environments, from museums to train stations, hotels, offices, bars & restaurants, inspired by the world’s best architects.

  • Martí Guixé     |     Concept Innovation Across Food/Interiors/Events/Publications
    Creator of the 1st master’s program in the world in Food Design at the Milan Scuola Politecnica de Design, Martí’s work for clients include Dentsu, Alessi, Desigual, Chupa-Chups and Imaginarium in more than 30 cities around the globe, includes interior and industrial design, communications campaigns, events and publications. He’s a brilliant cross-disciplinary thinker at the forefront of technology and culture. We’ll also visit his new 3D printing one-of-a-kind Bar Ex designer.

  • VAHO     |     “Trashion”, Happy Pills & O BAG: Sustainability & Customization Innovation
    We’ll visit 3 unique shops near ultra charming Plaza del Pi, that incorporate recyclability and customization with style and humor, including accessories made from recycled advertising posters, customizable & changeable handbags, & candy to customize for gifts based on occasion or mood.

  • &ROSÀS     |     Leading Independent Creative Agency: Communications Innovation
    Jordi Villar, founder of this cutting-edge advertising agency that works for clients including Audi, Dewars, Pepsi, Decathlon, Seagrams, Martini, SEAT (automotive) we will discuss how the agency creates emotional bonds for brands with non-traditional communications and how their innovative organizational approach and working environment encourage the flow of creativity.

  • Inqbara with CEO Nacho Sánchez     |     Music apps innovation
    CEO Nacho Sánchez will speak about how Inqbarna innovates using music and technology to create breakthrough apps like Splyce, the United Nations World Summit Award winner for “Best Music App”, and Apple’s “Best Music App” of 2013.

  • Beabloo     |     Mobile Marketing Technology & Wi-Fi Analytics ROI Monitoring Tools
    Founder and CEO, Jaume Portell explains Beabloo’s unique and cutting edge combination of retail digital signage, beacons, & Wi-Fi promotion hardware & software including video analytics, to measure & constantly improve store performance, product movement & ROI.

  • Meeting with CEO of Cacao Sampaka     |     Chocolate innovation
    We’ll meet the CEO of this unusual global chocolate shop and café that combines timeless architecture, fine woodwork, a café, and products that are beautifully merchandised and packaged to encourage exploration and gift-giving. Cacao Sampaka’s chocolates have unusual flavors and combinations, and the packaging, graphics, materials, and explanations are extremely arrestingly.






                                                                                                          Architecture & Interiors                                                                                                          

  • OHL, Encants and Santa Caterina Market     |     Design innovation
    OHL, the global design and engineering firm will show us two spectacular structures they built including the reincarnation of the historic Encants flea market with soaring, modern rooftop mirrors & a dynamic space for congregating & selling that has become a hub of the city, and the spectacular, uplifting & insppiring new headquarters for Desigual on the Mediterranean.

  • Meet with designer Nani Marquina     |     Carpet designer, sustainability & fair labor pioneer
    We’ll meet with extraordinary designer Nani Marquina, whose carpets are full of color, novel patterns, materials, textures, and relief. We’ll learn about her pioneering support for fair labor over the past 25 years, and her collaborations with workers in developing nations in Asia.

  • Lunch at the Moritz Beer Factory     |     Modern touches to old gourmet restaurant
    World-renowned architect Jean Nouvel adapted this decades old beer factory into a space that combines antique design & vintage ads, with modern touches including metal & glass. The gourmet restaurant serves tapas & local Catalan dishes that wonderfully complement the fresh beer, brewed on premise.

  • Yök     |     Local & Sustainable boutique hotel design innovation
    Conceived by sustainability designer Petz Sholtus and Mari Rodríguez, Yök is eco-friendly, social, functional, affordable, practical and fun. Yök pays special attention to aesthetics, authenticity and the world around us. It aims to make guests feel like they are staying at somebody’s very special house. All the decor is repurposed and local.

  • Camper Hotel & Camper shoes     |     Hotel & Shoe design innovation
    We’ll see the unique “Casa de Camper Hotel” concept that’s part of the style-setting Camper Shoes empire. The building, a typical 19th-century gothic tenement, was restored and is now considered one of Barcelona’s premier boutique hotels.

  • Camper To&ether     |     Retail Collaboration with Artists, Fashion Designers & Architects
    Camper Together is a model of collaboration in which Camper partners with leading designers to create exclusive products and stores. Camper teams up with creative thinkers from art, fashion, and architecture to create memorable retail design experiences throughout their stores. We’ll meet with architect Curro Claret and designer Sergi Jorda to hear their inspiration and collaboration with the homeless to create the unique Camper store near Plaza Catalunya.

  • Lunch at Opera Samfaina     |     Food innovation
    Catalonian culture is experienced through a 5 senses journey where the images, music and food are beautifully orchestrated together. Described as “a new gastronomic entertainment concept”, the restaurant was created with the ideas of Franc Aleu, a pioneer in theatrical, opera, film, new technology and robotics, with unusual craftsmanship, design and food.

  • Visit to Antoni Gaudí’s Casa Batlló     |     Architecture Innovation
    Casa Batlló showcases the multi-talented creative genius of Antoni Gaudí, the internationally renowned Catalan Modernist architect. Gaudí also innovated in art, carpentry, engineering and furniture design, to create this awe-inspiring showpiece. It’s a perfect way to kick off Inventours’ multi-disciplinary innovation theme.

  • b.d. Barcelona Design     |     Design and art innovation
    We’ll meet with Ramon Ubeda founder of b.d. Barcelona Design, Design meets Art, and a director in the Camper Together. Camper teams up with creative thinkers from the worlds of art, fashion and architecture to develop memorable products that push the boundaries of contemporary design. They design unique furniture for innovative environments, from museums to train stations, hotels, offices, bars & restaurants, inspired by the world’s best architects.






                                                                                                    Sustainability & Social impact                                                                                                    

  • Casa de Carlota: Global Branding Firm Using The Disabled, Professionals & Art Student Teams
    Managing Director, Sergi Capell , will explain his global branding design studio’s novel and highly effective approach that combines the unfiltered, surrealistic, naïve design perspectives of designers with Downs Syndrome and autism, with professional designers and art students, to push design boundaries to help clients’ brands stand out, have a unique identity, and sell more products.

  • Yök     |     Local & Sustainable boutique hotel design innovation
    Conceived by sustainability designer Petz Sholtus and Mari Rodríguez, Yök is eco-friendly, social, functional, affordable, practical and fun. Yök pays special attention to aesthetics, authenticity and the world around us. It aims to make guests feel like they are staying at somebody’s very special house. All the decor is repurposed and local.

  • Camper To&ether     |     Retail Collaboration with Artists, Fashion Designers & Architects
    Camper Together is a model of collaboration in which Camper partners with leading designers to create exclusive products and stores. Camper teams up with creative thinkers from art, fashion, and architecture to create memorable retail design experiences throughout their stores. We’ll meet with architect Curro Claret and designer Sergi Jorda to hear their inspiration and collaboration with the homeless to create the unique Camper store near Plaza Catalunya.

  • VAHO     |     “Trashion”, Happy Pills & O BAG: Sustainability & Customization Innovation
    We’ll visit 3 unique shops near ultra charming Plaza del Pi, that incorporate recyclability and customization with style and humor, including accessories made from recycled advertising posters, customizable & changeable handbags, & candy to customize for gifts based on occasion or mood.

  • Panel with Teixidors, Arrels Foundation, Camper Together & Metalarte
    Camper Stores, Yök Casa, Curro Claret & others collaborate with the “Arrels Foundation” to make the homeless feel more useful, independent, worthwhile & creatively alive.  Other collaborations are with Metalarte to create lampshades from colorful shoelaces, making hangers for sustainable hotels & distinctive fonts for brands & businesses.  Teixidores goals are to help people with learning difficulties & make the highest quality textiles possible from the finest natural materials.


Please note the agenda is subject to change, as is inevitable, given how far in advance it has been
planned. Any changes we are forced to make, will at a minimum maintain, or on the upside, improve the quality and integrity of the program.

$6,750 for registration (before May 1st, after: $6,950).
Includes meals and transportation throughout each day. Excludes airfare and hotels.
Register at: Inventours-Barcelona.eventbrite.com.
Contact: Michelle Greenwald at info@inventours.com


 
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