Fresh Insights
Incredible Access

Fresh Insights
Incredible Access



Fresh Insights Incredible Access

Fresh Insights
Incredible Access



Fresh Insights,   Incredible Access



Fresh Insights,   Incredible Access

5-Day Innovation Programs For Global Execs To
Energize, Inspire & Improve New Product Development Processes

    • Paris
      October 11-16 '15
      Barcelona
      January 24-29 '16
  • For Chief Marketing, Innovation, Disruption, Design, Creative, R&D, & New Product Dev. Officers: Meetings with global innovators in their workshops, studios, labs, offices, accelerators, to cross-pollinate new thinking. Includes tech, product design, food, fashion, retail, sustainability, packaging, hospitality & architecture. Pre-work & debriefs help attendees apply insights to their firms. Spaces are limited.


    • Meet With Leading Practitioners In Their Workshops, Labs, Studios, Accelerators, Offices


  • Attendee C-Suite Execs From Different Countries, Functions, Industries, Magnify Learning


    • Pre-work & debriefs help attendees apply program insights to their firms

  • Paris Immersive Innovation Program

    October 11 - 16 2015 | Food, Fashion, Multi-Sensory, Retail, Product Design, Tech
    Paris is... A gastronomic and pastry haven with Patisserie des Rêves, Pierre Hermé, and Éclair de Génie; Home to fashion and jewelry icons, amazing architecture including new Jean Nouvel marvels; A multi-sensory innovation hub with flavor & fragrance house Givaudan and perfume icons; A leader in hospitality, product design, packaging, and spirits like Pernod Ricard. It's an incredible atmosphere for observing new ways to innovate.
    View Program's Detailed Agenda Registration


    • Barcelona Immersive Innovation Program

      January 24 - 29 2016 | Mobile, Tech, Accelerators, Food, Fashion, Design, Retail
      Barcelona is... Home of the Mobile World Congress and a leader in mobile tech; where molecular gastronomy originated, Home of two #1 restaurants in the world in the last decade including the present, Home of fashion brands Desigual, Mango, Custo & nearby Camper; An architectural mecca, both classic and cutting edge; A furniture design leader and a video game capital. It's an ideal city to observe new innovation thinking and be inspired.
      View Program's Detailed Agenda Registration

    • Best practices & innovation strategies of the most successful global innovators
      A framework & checklist for innovating more broadly & systematically
      Application through in-market exercise & group work
      Instructions to easily institutionalize the approach
      with-in firms
  • One-Day Customized Corporate Programs

    Build, Inspire & Energize Teams & Teach “Systematic” Innovation
    1-day programs to reorient how companies innovate based on book, Catalyzing Innovation. Customized visits to innovative companies in key verticals, pre-work & group work to focus & apply learning, & in-city observation "safari".
    Contact For More Information



    • "Having attended Michelle's Innovation program in New York, it was clear that she not only had the ability to draw in top notch speakers and notable entrepreneurs, but that she was also quite capable of delivering an exciting and captivating program on a topic that is quite difficult to teach: innovation."
      Nirankar Khalsa
      Manager
  • "Inventours offers a high impact and unusually personalized opportunity to engage directly with innovation thought leaders across multiple industries in a foreign country.  Participants enjoy the kind of far-reaching access to senior ranks of innovators nearly unheard of in the normal course of business life. Participants enjoy the kind of far-reaching access to senior ranks of innovators nearly unheard of in the normal course of business life."
    Len VanPopering
    Senior VP of Product Development & Innovation
    • "At the Inventours program in New York this fall, I was fortunate to experience speakers who were renowned in their fields. They provided a very real, behind-the scenes understanding of "how" they created such successful businesses - from insights through execution, I was fascinated to hear their stories, which were inspiring and enlightening.  Michelle Greenwald helps to link the insights to make them more actionable for all the participants.  This is a great program for people who are responsible for creating new concepts."
      Bonnie J. Carlson
      President and CEO


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  • Michelle Greenwald

    Michelle is a unique blend of marketing practitioner, former SVP New Products, Disney, and VP and GM, Pepsi-Cola; Marketing professor who has taught at Wharton, Columbia, Cornell, NYU, IESE, HEC and other international business schools; Innovation Author, with columns for Forbes and Inc.com, and book, Catalyzing Innovation; and new business and marketing plan consultant with her firm Marketing Visualized™. She developed Inventours™; to fulfill an unmet need for a more methodical way to inspire and innovate across a variety of dimensions, to cross-pollinate new ideas and approaches. Michelle searches for brilliant innovators across industries in highly creative cities, for unprecedented access and insights.
    Videos Forbes Blog Book Consulting

Michelle Greenwald in the Press


    • Book: Catalyzing Innovation

      60 Lines of Thinking to Drive Innovation | Michelle Greenwald
      A visual, strategic, inspirational checklist to help firms innovate for growth more methodically, completely, and creatively. Includes a framework, over 700 categorized, cutting-edge and classic innovation examples from a wide range of industries and countries, and exercises to practice. The last chapter is a guide to teaching the innovation process to employees. It also explains how to optimize bundles of product features, combined into one breakthrough product or service, at an optimum price.
      More Information Author Question & Answer Purchase e-Book

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